Deutsch L.A. Chief Strategy Officer and Former Taco Bell Account Lead to Depart
Deutsch confirmed in a statement today the departure of Rob Campbell, who has been the IPG-owned Los Angeles shop's chief strategy officer for only a little over a year now. Adweek has also learned...
View ArticleNestlé Concludes U.S. Agency Review by Consolidating Work With WPP and Publicis
WPP and Publicis Groupe are the big winners in food conglomerate Nestl?'s review of creative agency work on assorted brands in its Nestl? USA portfolio. IPG also reportedly expanded its relationship...
View ArticleAnomaly Execs Celebrate Pride During World Cup With Jersey Declaring, ‘We All...
The World Cup in Russia coinciding with Pride Month was too good of an opportunity to pass up. About a week before the opening of the World Cup, Anomaly partners and ecds Paco Conde and Beto...
View ArticleThis ‘Doping Kit’ Hopes to Get Cyclists’ Attention, Though the Performance...
On the spectrum of no-nos in sports, and especially cycling, doping shoots off the chart, as evidenced by the sheer number of asterisks next to disgraced Tour de France champions. As the venerable...
View ArticleFox and Comcast Accelerate Their Bidding War Over Control of European Media...
Comcast temporarily put its ongoing bidding war with Disney over 21st Century Fox on the backburner yesterday to focus on its other big media battle, also involving Fox, for control of European media...
View ArticleFacebook: Here’s How to Save a Post From Your Stories Archive to Your Device
Facebook recently introduced an Archive feature in Facebook Stories, which automatically saves all of the posts a user shares to their Stories so that they can access and share them again later on....
View ArticleThe Best TV Shows About Lawyers, Ranked by Real Lawyers
Shows with lawyers at the center of the action are some of the most engaging series on TV and while they entertain millions of fans with their courtroom drama, viewers who work in the legal profession...
View ArticleIAB Announces Lineup for This Year’s Podcast Upfront Event
The Interactive Advertising Bureau announced the lineup for its fourth annual IAB Podcast Upfront event, which is scheduled to take place in New York on Sept. 6. There will be 12 presenting companies,...
View ArticleKraft Heinz Sends Kraft Mac and Cheese, Philadelphia Cream Cheese Creative...
The Kraft Heinz Company has selected Droga5 as its new creative agency partner for its Kraft Mac and Cheese and Philadelphia Cream Cheese brands. The selection came without a review. "Kraft Heinz...
View ArticleTwitter Released a Hashtag-Triggered Emoji for the 2018 MLB All-Star Game
Twitter is warming up for the 2018 Major League Baseball All-Star Game next Tuesday with a special hashtag-triggered emoji, as well as a livestreamed preshow prior to Monday night's Home Run Derby....
View ArticleA Ballpark’s ‘Millennial Night,’ Offering Participation Ribbons and Naps,...
Given that millennials now range in age from early 20s to late 30s--a grouping we traditionally just call "adults"--it's always a bit odd and potentially incendiary when you hear the generation painted...
View Article3 Reasons Why Facebook’s View Ads Feature Is Great for Agencies
Facebook recently rolled out its new View Ads feature to the public. The initiative--catalyzed by Russian influence on the 2016 U.S. presidential election and underlined by the Cambridge Analytica data...
View ArticleAubrey Plaza and LG Really Wanted Ryans to Upgrade Their Phones
Here's one for the Ryans out there. An LG campaign targets the half-million-plus people named Ryan in the U.S. with some wiggle room for the rest of us to score a sleek new phone. The Ryan Sweepstakes...
View ArticleHow Unpredictability Can Work With Us: Exploring Sentiment Analysis Tools
In today's fast-paced world, a person's opinion about a product, service or individual is unpredictable and changing constantly, yet companies can use this unpredictability for their own benefit....
View ArticleWhy Telemundo’s World Cup Ad Revenue Will Surpass Fox Sports’, Despite Lower...
Telemundo is in the home stretch of its inaugural men's FIFA World Cup tournament--France and Croatia will meet in Sunday's final match, after Saturday's third-place playoff between England and...
View Article5 Fun Facts About How Rick and Morty Fans Stream the Show on Hulu
Rick and Morty is not only Adult Swim's most popular show; it's also a strong performer on Hulu, which has SVOD rights to the series and began streaming Season 3 three weeks ago. The animated series,...
View ArticlePapa John’s Considers Next Moves After Founder and Namesake Is Ousted
What's Papa John's without the Papa himself in question? We're about to find out. John Schnatter, founder, former CEO and chairman of the board for Papa John's pizza, stepped down from his formal...
View ArticleInstagram: Here’s How to Use the Music Sticker in Stories
Instagram recently introduced the ability to add songs to photos and videos in Instagram Stories. Part of this feature is a new "Music" sticker that can be placed on top of photos and videos before...
View ArticleThe Martin Agency Creates Talent and Culture Unit Led by Former Obama...
IPG's The Martin Agency has created a new Talent and Culture department aimed at driving change and progress among its staff seven months after the ouster of longtime chief creative officer Joe...
View ArticleSarah Palin and Roy Moore Are Unwittingly Doing a Masterful Job Marketing...
Showtime has two politicians to thank for spearheading what has become a huge marketing campaign for its new satirical show Who Is America? The series, hosted by Sacha Baron Cohen, will apparently...
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